The Hospitality Data Intelligence project dedicated to Padua and the Terme and Euganean Hills area is underway.
HBenchmark is happy to support the tourism sector of the Padua area and the Terme and Euganean Hills thanks to a territorial project supported by the Padua Convention & Visitors Bureau (DMO Padua) and developed together with the Terme Colli Marketing Consortium.
The DMO of Padua, the territorial Consortium and the hotels of Abano, Montegrotto and other localities in the area will therefore be able to take advantage of HBenchmark, our Hospitality Data Intelligence web platform that offers, in real-time, strategic information for the evaluation of the main performance indicators - such as consolidated and on the book employment, average room revenue, RevPAR, qualitative and quantitative analyzes relating to sales channels, markets and nationalities - thanks to the acquisition of data, in anonymous and aggregate form, directly from the management of accommodation facilities.
The data collected, which is automatically updated every 24 hours, will be useful both to the destination and to the various accommodation facilities to optimize resources and to adopt targeted communication and tourism promotion strategies.
